International Journal of Innovative Technologies in Social Science

DEBUNKING THE MYTH OF COUNTERREVOLUTIONARIES: ANALYSING THE IMPACT OF THE BELA ACT ON SCHOOL GOVERNANCE AND LEADERSHIP IN SOUTH AFRICA

Ngogi Emmanuel Mahaye — 2025-01-16

This study critically examines the impact of the Basic Education Laws Amendment (BELA) Act on school governance and leadership in KwaZulu-Natal, South Africa. The BELA Act, which centralizes authority by shifting certain power from School Governing Bodies (SGBs) to provincial education departments, has generated considerable debate regarding its effects on local school autonomy and leadership. While proponents argue that the Act promotes equity and simplifies governance, opponents fear it may diminish the responsiveness of school leadership to unique local needs. Using the Concerns-Based Adoption Model (CBAM) and Transformational Leadership Theory, this research explores how school leaders and SGBs perceive and implement the BELA Act, considering socio-economic challenges and community involvement. The findings suggest that while the Act may foster some degree of standardization, its centralizing effects pose challenges for schools in resource-poor areas, potentially undermining the adaptive leadership needed to address local disparities. The study contributes to the discourse on policy implementation and educational governance, offering insights into the implications for school leadership and community engagement in KwaZulu-Natal. The BELA Act marks a pivotal step in the transformation of South Africa’s education system. Its full implementation reflects the country’s commitment to providing equal educational opportunities for all children, in line with constitutional principles. The extensive consultations and subsequent consensus reached have paved the way for a more inclusive and equitable education system.

USE OF MODERN SCIENTIFIC METHODS IN TEACHING LYRIC WORKS IN CLASS VII-VIII OF AZERBAIJAN GENERAL EDUCATION SCHOOLS

Sahib Gojayev — 2025-01-17

The general picture of education reform in Azerbaijan gives rise to an optimistic mood. The main goal here is to provide the growing young generation with the necessary scientific knowledge, to instill life skills and habits in them, and to educate them on national values. For the realization of such a strategic goal, every teacher should be guided by the main principles of educational reform (democratization, humanization, differentiation, individualization, integration) in their work, and should be able to use it skillfully and efficiently in their pedagogical work. It is possible to achieve high success by applying modern training methods to teaching on the spot (and if necessary). At present, interactive teaching methods (interactive and “active” words are synonyms) are increasingly being used in schools. By applying these to their practical work, literature teachers have a great responsibility. Therefore, every teacher should deeply master the structure, stages, work forms, and methods of the active lesson, and then skillfully apply it to their pedagogical work. Currently, the modern teaching method “Curriculum” is reflected as a pedagogical terminology in schools. This term is of Latin origin and means “way”, “direction”. That is, the curriculum is a conceptual document that includes some issues related to the content, organization and assessment of student knowledge. In order to apply it to his pedagogical work, the teacher must first study and master this teaching method deeply and comprehensively. Otherwise, he cannot achieve his desired goal. Because there are fundamental differences between the traditional education program and the Curriculum education program.

TOWARDS THE COHORT OF DISCIPLINED LEARNERS: HOW GLOBAL DIGITAL TECHNOLOGIES AND ARTIFICIAL INTELLIGENCE CAN ACCELERATE SAFE SCHOOLS IN SOUTH AFRICA

Ngogi Emmanuel Mahaye — 2025-02-11

This study investigates the role of global digital technologies and artificial intelligence (AI) in accelerating safety and discipline in South African schools. The research focuses on how AI and digital tools can contribute to creating inclusive, safe, and secure learning environments in line with the principles of the global digital Compact and the Pact for the Future. Leveraging and drawing on Self-Determination Theory (SDT), this research explores how the effective management of teaching and learning, facilitated by digital technologies, can foster a cohort of disciplined learners. A systematic review methodology was employed to synthesise existing literature bias to global south on digital technology and AI’s role in school safety and discipline. Findings suggest that AI tools and digital platforms contribute to creating safer and more disciplined environments by offering personalized learning experiences, real-time feedback, and predictive analytics for behavioural management. The study highlights how integrating these technologies, alongside a focus on the innate psychological needs of learners, can drive positive outcomes in student behavior and academic performance. The findings also highlight the potential of digital education and AI in promoting safety and discipline, and academic excellence.

ASSESSING SELF EVALUATION LEVEL OF PRESENTATION SKILLS AMONG EFL MASTER STUDENTS AT SAIDA UNIVERSITY

Abdelkader Makhlouf — 2025-02-27

To raise their presentations skills, the students need to be aware about how to prepare and perform an effective presentation. This study aimed at identifying the English language students' self-evaluation level of presentation skills at Saida University, Algeria. Through careful analysis of quantitative data from a 19-item questionnaire administered to 79 first-year master's students in English as a foreign language (EFL) over two separate academic years (2018/2019 & 2019/2020), enlightening conclusions emerged. The results reveal that the students’ self-evaluation level is above average. The study also reveals that there is a significant difference between the male and female students in their awareness level of self- evaluation presentation skills.The results also indicate that there are no differences in the students’ self-evaluation level between the two classes scored in the two different academic years study. This research, anchored in the undergraduate cycle, is committed to ensuring the accuracy of self-assessments, probing gendered disparities and ensuring the consistency of assessments across various academic disciplines. It highlights the urgent need to support students in recognizing and developing their presentation skills.

FROM TEACHING TO PRODUCTION: STRATEGIES FOR IMPROVING WRITING IN THE FFL CLASSROOM

Souad Benabbes — 2025-03-04

Writing plays a crucial role in secondary education, both as a communication tool and a means of learning, helping students assimilate content and become familiar with the writing requirements specific to each discipline. This study aims to assess writing teaching practices in French as a Foreign Language (FFL) classroom and identify teaching interventions to enhance learners' written output. Through a questionnaire, teachers shared their perceptions of their students' writing challenges and their strategies to address them. The analysis of the responses reveals a broad range of practices that focus on various stages of the writing process, with particular emphasis on revising texts.

HATE SPEECH AND PRACTICE THROUGH DIALOGUE BETWEEN THE EGO AND THE OTHER

Abdelhafid Lameche — 2025-03-15

This research paper aims to describe the dialogue that takes place between two or more parties on an issue, in order to reach a truth that no two people disagree on, if the dialogue is based on proof and argument, so that it eliminates the peer rivalry that often arises from preconceived ideas. The importance of dialogue in human societies lies in raising the level of civilization, which calls for the idea of peaceful social coexistence with the other, despite the cultural diversity that may exist in the same society, and despite its different backgrounds, as dialogue rejects hate speech, which calls for violence, exclusion, and racial discrimination, whether it is in identity, religion, environment, or homeland. in the environment, or in the homeland, because this may work to destroy the society and make it incoherent, thus introducing factors of decay, decay, and extinction, and from this point of view, ideas crowded around the issue of hate speech, which pushes the mind and moral values to involve the freedom of thought to find a solution by accepting the cultural and civilizational diversity between the ego and the other.

ASSESSMENT OF THE STATE OF SOME ANTI-EROSION INSTALLATIONS IN THE DAIRA OF HONAINE (WILAYA OF TLEMCEN – ALGERIA)

Nadia Zekri — 2025-01-16

Water erosion is responsible for the degradation of more than half of the world's soils. In northern Algeria, it is widespread, particularly in the western region, which requires mechanical and biological developments to control it. The objective of this work is to evaluate the state and effectiveness of some anti-erosion developments, carried out in a coastal region: that of the Daira de Honaine (wilaya of Tlemcen). The methodology adopted was based on direct field observations, photo taking and data collection at the Forest Conservation in the wilaya of Tlemcen and the district of Remchi. The results obtained showed that most of the anti-erosion installations, carried out in 5 stations in the study region, are in very good condition. This demonstrates the perseverance of foresters, particularly in the creation of gabion thresholds and ridges, as well as the will of farmers in the good management and conservation of agricultural lands.

HYBRID SHOPPING MODELS: WHERE INNOVATION MEETS TRADITION IN THE MODERN MALL

Ikram Saidi — 2025-02-14

This study investigates the pivotal role of innovation in shopping malls, which is integral to their success within the competitive retail environment. As consumer expectations evolve, malls must transcend conventional models by incorporating sustainability, advanced technologies, and personalized experiences. The research focuses on these dynamics through fieldwork and visitor surveys conducted at Retaj and Yes Malls in Ali Mendjeli City, Algeria. A comprehensive analytical framework evaluates dimensions such as multifunctionality, sustainability, technological integration, and community engagement. Employing a mixed-methods approach with 100 valid questionnaires, the study examines visitor preferences, particularly in the post-COVID-19 context. The findings underscore visitors' emphasis on eco-friendly features and highlight the multifunctional nature of malls as spaces for shopping, entertainment, services, and social interaction, supported by rigorous chi-square analysis. Technological innovations are classified into two categories: enhancing the shopping experience and fostering customer engagement, with a particular focus on entertainment that reflects local cultural contexts. Accessibility emerges as a key factor, with proximity to public transportation significantly increasing mall attractiveness. While respondents value technological advancements, they prefer a hybrid approach that combines augmented reality (AR) and artificial intelligence (AI) with traditional in-person shopping experiences. This equilibrium sustains malls' roles as social hubs, ensuring community engagement while embracing modern innovation.

VALORIZING URBAN ARCHAEOLOGICAL HERITAGE: EVALUATING THE SUSTAINABLE MANAGEMENT OF TIPAZA’S SITE THROUGH THE RST02 GRID

Imane Kechacha — 2025-02-18

This study aims to evaluate the valorization of the archaeological heritage of Tipaza through the RST02 Grid, focusing on governmental, social, economic, environmental, and cultural dimensions. Using a questionnaire-based approach, 250 surveys were distributed to assess perceptions, challenges, and opportunities regarding the preservation and promotion of Tipaza’s archaeological site. The collected data is analyzed to highlight key factors affecting sustainable management and propose strategies to enhance the integration of urban and archaeological heritage within a sustainable development framework.

THE CORPORATE SOCIAL RESPONSIBILITY AND ITS IMPACT ON THE CUSTOMER SATISFACTION, A CASE STUDY OF A SAMPLE OF MOBILE PHONE USERS IN ALGERIA

Walid Ziadi — 2025-03-01

This study aims at highlighting the various social aspects regarding some issues related to social responsibility which in turn aimed at preserving the safety of society, customers and the environment in general. This led the institutions to rethink their social and environmental performance in order to satisfy the needs of society. Therefore, this type of responsibility entails the service organization carrying out a set of social processes that involve the exchange of both the social return and cost between the institution and society. This is an evidence of the efforts exerted by the mobile phone companies in Algeria to upgrade the marketing dimensions of social responsibility such as the concern for society and customers as well as protecting the available environmental resources. This study used a non-random sample of customers of mobile phone companies in Algeria, specifically in the state of Jijel. The analysis of the results was based on 120 distributed survey lists.

THE FIRE RISK ANALYSIS OF MONGOLIA

Uuganbayar Enkhtaivan — 2025-03-03

In recent years, the frequency of fires has been on the rise due to climate change, urbanization, and population concentration, leading to escalating damage and losses. This study seeks to showcase the potential of mathematical modeling in assessing fire risk levels on a global scale, drawing on statistical analysis of fires across Mongolia. The findings can inform strategic planning for fire prevention and mitigation efforts, aiding in effective risk management.

THE IMPORTANCE OF DRY PORT IN THE ORGANISATION OF URBAN SPACE AND THE OPTIMISATION OF PORT ACTIVITY: A CASE STUDY OF THE CITY OF SKIKDA

Amiour Amel — 2025-01-17

Dry ports are essential for efficient maritime port operations and can contribute to economic growth. Skikda, a city on the Mediterranean coast, is a significant hub for international trade and transportation, with its port playing a significant role in the country's economy. However, the closure of Skikda's dry port has had negative consequences on the city and the region, leading to job losses, reduced port efficiency, and hindered local business growth. Dry ports are essential for efficient logistics operations, improving connectivity, reducing transportation costs, and creating jobs. A comprehensive logistics strategy is essential to address the challenges faced by Algerian ports, particularly through the development of dry ports and supporting infrastructure. This strategy should evaluate the economic impact of dry port closures, the potential benefits of reopening facilities like Skikda's dry port, and their role in multimodal transportation. Additionally, it should consider the effects of globalization and containerization on port operations, as well as the specific challenges Algerian ports face, such as aging infrastructure and bureaucratic inefficiencies. Reopening Skikda's dry port could yield significant benefits, including job creation, improved logistics, and economic growth.

AN ARCHITECTURAL APPROACH COMBINING 3D SCANNING AND UNPUBLISHED ARCHIVES TO THE ANALYSIS OF A 19TH-CENTURY ENGINEERING STRUCTURE: CASE STUDY OF THE CHIFFA RAILWAY VIADUCT ALGERIA

Dahbia Haddad — 2025-02-14

The engineering structure we are about to analyse is the result of several successive phases. The reasons for its current form will find their justification in the history of this structure, which is undeniably linked to a railway renewal that Algeria experienced during the colonial period. The focus is on the twentieth-century restoration (renovation) of the railway bridge that spans the Chiffa River. This bridge was originally built in the nineteenth century as part of the Algiers-Oran railway line. The purpose of this exploratory paper is to trace the history of this structure since its construction and to document an experiment conducted in 1930 involving the revewal of metal railway structures on the mentioned line. One aspect of the study focuses on the design of old metal structures, while another looks into the technical aspects of reinforcing these structures with reinforced concrete. This reinforcement was required because of the use of reinforced concrete during the railway renewal, which modernized techniques. Furthermore, it addresses the latter’s doubling specifically in terms of its scientific and technological contributions at the time. The experiment was carried out using field surveys, 3D scanning, and analysis of archived materials from the National Society of Rail Transport archives (SNTF).

AI TECHNOLOGIES TO THE QUESTION OF THE "POLICY" OF LEGAL REGULATION AT THE PRESENT STAGE. ESSENTIAL AND INSTRUMENTAL FACTORS

Nataliya Onishchenko — 2025-01-27

The article examines the essential characteristics of rulemaking activity in the context of modern challenges and priorities, which is analyzed with due regard for the instrumental and essential typologizing elements. It is noted that one of the priority areas for the development of rulemaking at the present stage is to consider the “achievements” of the latest technologies related to artificial intelligence. It is emphasized that rulemaking at all levels should ensure human rights and freedoms (in particular, this refers to the improvement of veteran policy at the present stage, its forms, and methods).

THE RESULTS OF SOCIOLOGICAL RESEARCH ON THE ISSUES OF NATIONAL SECURITY IN MONGOLIA

Nergui Bayartogtokh — 2025-03-06

Determine the national security guarantee of Mongolia, the dangers and threats it may cause, based on the opinions of the people, determine the level of patriotism of the citizens, analyze the current and future threats and risks, and study the values and opinions of the citizens regarding policies and activities, published the results of the following expert sociological research in order to identify the problems in the field of civil-military relations and security.

WOMEN AND THE CRIMINAL QUESTION: A CRIMINOLOGICAL APPROACH

Halima Menani — 2025-01-17

Rising female criminality, a less common phenomenon, is sparking criminological interest. There’s a marked contrast in the nature of crimes committed by men and women. Men predominantly engage in violent crimes, robberies, and drug-related activities, while women are more likely to commit less serious offenses, including fraud, pick-pocketing, and economic crimes. These inequalities are partially due to sociocultural elements, such as traditional gender roles and varied criminal opportunities. Criminological study, which initially focused on male delinquency, gradually favored the emergence of feminist criminology as an autonomous discipline. This innovation tackles the roots and forms of female delinquency. Women’s social, economic, and cultural contexts and their relation to crime were studied. This led to a specialized field of gender-aware criminology emerged.

THE CENTRALITY OF THE LIVING FRAMEWORK AND ITS IMPLICATIONS FOR THE QUALITY OF URBAN LIFE: THE CASE OF THE OLD CITY OF CONSTANTINE

Senani Karima — 2025-02-03

Living in cities imposes a rapid lifestyle subject to the laws and requirements of living in them, as the latter provide the needs of their inhabitants in varying proportions, and city centres are considered the most important living areas. Through this article, we will try to know the relationship between the quality of urban life and the centralized living areas through a field investigation where 50 questionnaires were distributed to the inhabitants of Souika with the help of two elementary schools. After transcribing and analysing the results, it was found that despite the weight of the historical past in every detail of its corners and the services it provides through it or through its surroundings, and despite the deteriorating state of its built framework, which has negatively affected the inhabitants in many aspects of their daily lives, it is still for them the preferred living framework that fulfils their needs and makes them comfortable and satisfied them and shows their attachment to it and their sense of belonging. This is what makes the overall centrality of the old city, including the historical one, not opposed to achieving the quality of urban life in this particular living framework.

THE MORPHOLOGICAL AND SEMANTIC STRUCTURE OF GEORGIAN AND ABKHAZ TOPONYMS IN SAMURZAQANO

Monika Khobelia — 2025-02-07

The given article presents an analysis of the morphological and semantic structure of the Georgian and Abkhaz toponyms of Samurzaqano. The relevance of the topic is determined by the following circumstance: specifically, after 1993, the toponymic situation in this region changed radically: all toponyms of Georgian origin were prohibited, and Abkhaz names invented by separatists - names that had never existed before or were unofficial versions of Georgian toponyms adapted into the Abkhaz language—became dominant.

Our aim is to provide a detailed morphological analysis of the Georgian and Abkhaz toponyms from the pre-occupation period of the Samurzaqano region in Abkhazia. The research is based on toponyms recorded by the well-known Georgian researcher Paata Tskhadaia.

It was found that the majority of microtoponyms in the studied area are entirely Georgian in structure: they are Georgian, or Mingrelian, or contain Mingrelian roots, bases, and affixes used as derivational affixes.

The second group of toponyms is entirely in the Abkhaz language, and here too, a diverse picture emerges in terms of morphological analysis. Specifically, there are both simple-rooted Abkhaz toponyms and complex-rooted, composite-derived Abkhaz toponyms, in which the morphological and syntactic features characteristic of Abkhaz determinatives and boundary markers are preserved.

The examined material clearly shows that the toponyms of Samurzaqano represent a variety of morphological and semantic groups. It is noteworthy that Kartvelian toponyms and derivational affixes are more dominant, and even in Abkhaz roots, Kartvelian derivational affixes are often present.

IDENTITY ALIENATION AND CORRUPTION IN NORTH AFRICAN SOCIETIES

Mounir Hafid — 2025-01-16

This article discusses how identity alienation and corruption interact in North African societies, leading to negative consequences. Identity alienation causes individuals to feel disconnected from their community, diminishing their sense of belonging and public interest. This detachment can foster a sense of excessive self-esteem, resulting in moral corruption and exploitation of one's position for personal gain. The interplay between these two phenomena exacerbates corruption, as alienated individuals may prioritize personal goals over societal well-being. The text emphasizes the need to explore the relationship between identity alienation and corruption to develop long-term strategies for combating corruption by addressing the underlying issues that contribute to its spread.

ORGANIZATIONAL COMMITMENT AND ITS RELATIONSHIP TO QUALITY OF WORK LIFE IN LOCAL ADMINISTRATION: A CASE STUDY OF GUELMA

Firdaws Hafiane — 2025-02-17

Work engagement represents a fundamental element that management strives to achieve by meeting the needs of individuals, increasing their level of loyalty and helping them achieve their goals, which contributes to strengthening their desire to continue within the organization, as it is one of the most important indicators of the quality of life at work. This study aims to explore the nature of the relationship between job engagement and its different dimensions in the commune of Guelma, as an Algerian local government, and the quality of life at work. It also aims to identify the extent to which the municipality applies the standards of quality of life at work and to measure the level of engagement of its employees, in addition to studying how the quality of life at work contributes to strengthening the commitment of individuals to management. This aims to draw a clear picture of the reality of the quality of life at work and the level of job engagement in the commune of Guelma.

LEVELS OF CLASS AWARENESS AND WEALTH REPRESENTATIONS AMONG A SAMPLE OF ALGERIAN UNIVERSITY YOUTH

Radhouane Moumene — 2025-02-27

The study of consciousness has represented a central issue in sociological research aimed at understanding societies, as consciousness forms the foundation of group affiliation, the adoption of its roles and functions, and even the shared representations of various societal issues. Researchers have consistently emphasized the significant role of value-based and social representations in shaping collective imaginaries and crafting perspectives on different issues among members of a single group. Based on this premise, the present study examines the levels of awareness of class affiliation in Algerian society and representations of wealth among a sample of university youth. It provides a detailed description of the degrees of awareness concerning class stratification and affiliation, along with an overview of some representations of wealth as a crucial societal issue affecting this demographic. The study also reveals certain contradictions related to the values shaping social representations of wealth among this group, opening avenues for further research in this field.

THE ALIENATION OF THE INDIVIDUAL AND THE PROBLEM OF MORAL CHOICE IN JONATHAN COE'S NOVEL “THE CLOSED CIRCLE”

Aliyeva Leyla Astan — 2025-03-07

The investigation sheds light on the issues of alienation of the individual in the novel “The Closed Circle” by the modern English writer Jonathan Coe. At the same time, it examines the problem of moral choice raised in the novel. The author of the article comes to the conclusion that J. Coe solves the issues of choice and lack of choice in a Hamlet-like way. Hamlet’s tragedy lies in his search for truth, and the tragedy of the novel’s hero lies in the lack of a chance to make a choice. His indecision and doubtful thoughts are also related to the problems prevailing in society. The peculiar sense of guilt expressed on the basis of the image of Hamlet is characterized as a characteristic feature of the hero. Lack of choice creates a dead end in the hero’s life, a feeling of indecision, hesitation until the end does not leave him, and thus, any action resembles a closed circle. All the characters of the work face their own sins and the dilemma of choice, which is also related to the problem of moral choice raised by the writer.

ARCHAEOLOGICAL RESEARCH IN THE SOUTH CAUCASUS IN THE GEOPOLITICAL CONTEXT IN THE XIX CENTURY

Abdulla Abdullayev — 2025-03-12

The scientific interpretation of archaeological samples of material culture is not always organized objectively. Especially in the early period, archaeological excavations have sometimes been interpreted for various political-historical purposes. In our changing and developing world for the sake of objectivity, it is necessary to consider and analyze doubtful points. The formation of the ancient and medieval history of peoples and geography was part of the aggressive policy of the empire of the new era. The implemented studies were interpreted not from the point of view of objectivity, but against the background of geopolitical interests. These elements can be observed also in the historical-archaeological research organized by the Tsarist Russian Empire in the South Caucasus in the XlX century. The leading direction in the implementation of these studies was that culture and its principles of succession were associated with the resources of imperial forces. Although the Tsarist Empire collapsed after World War I, the research conducted in the region was influenced by the political interests of the other Russian Empire (the Soviet Union).

AN OVERVIEW OF UNIVERSITY, TRAINING, AND CAREER QUALIFICATIONS: A FOCUS ON THE SIGNIFICANCE AND CONTRIBUTIONS TO THE JOB MARKET AND ENTREPRENEURSHIP IN ALGERIA

Fateh Djebli — 2025-02-10

The professional future and employment prospects are the main worries for young academics, including those based in Algeria. While young people are engaged in their university education, they are also actively seeking ways to enhance their skills and talents. One of the most critical contemporary issues and problems faced by young academics is the need to acquire professional qualifications and prepare for entry into the job market and entrepreneurship. Algerian universities are dedicated to customizing their training programs in order to cater to the demands of the job market. Due to the state's focus on entrepreneurship and the successful endeavors of many young individuals in self-employment, they actively promote creativity and personal growth, particularly in light of the opportunities presented by the digital era. Our article examines how Algerian university training programs contribute to preparing young Algerian students for the job market and entrepreneurship.

THE ROLE OF SHARI'A ACCOUNTING STANDARDS IN ORGANIZING AND GUIDING ISLAMIC FINANCIAL INSTITUTIONS

Mourad Mouloua — 2025-02-26

This research aims to analyze Shari'a standards in Islamic financial accounting using a descriptive and analytical approach while examining the role and significance of the Accounting and Auditing Organization for Islamic Financial Institutions (AAOIFI) in regulating Islamic financial institutions. Through an analysis of the theoretical frameworks and fundamental principles of Islamic accounting, we have assessed the impact of AAOIFI standards on transparency and governance in the sector. The findings indicate that the accountability of Islamic financial institutions is based on the application of Islamic accounting principles, ensuring the credibility of financial statements and the transparency of financial disclosures, thereby safeguarding the rights of all stakeholders. The rigorous application of Shari'a accounting standards contributes to a more efficient organization of Islamic financial institutions, strengthening their governance and the reliability of financial information.

UTILIZED NATURAL GAS VOLUME FROM GAS STORAGE IN TOTAL NATURAL GAS CONSUMPTION AND IMPACT ON TARIFF IN GEORGIA

Ketevan Berikashvili — 2025-03-12

In Georgia in the case of gas storage construction, import dependence and purchase of imported gas during peak load periods, when the price of natural gas is the highest among the seasons of the year, will be partially reduced, which will contribute to reducing household tariffs. Georgia has interest in implementing a gas storage project. In case of construction of an underground gas storage facility, the country will receive a strategically important facility that will ensure energy security, uninterrupted and reliable gas supply to consumers, and diversify in case of gas supply disruptions in critical situations.

LOGISTICS PROCESS MANAGEMENT USING ARTIFICIAL INTELLIGENCE OPTIMIZATION

Emeliane Gogilidze — 2025-02-26

Artificial Intelligence (AI) has been developing particularly fast recently and is becoming part of many areas of our daily lives. The development of artificial intelligence based on the Big Language Model has changed the job descriptions of many people. According to a Goldman Sachs study, generative AI will impact 300 million jobs, and according to a January 2023 study by platform Fishbowl, 43% of employees use AI in their professional lives. At the same time, such a rapid spread of AI is associated with some degree of danger for many. In March 2023, more than 1,000 people working in AI, including Ilon Musk, signed a petition calling for a 6-month moratorium on the development of large AI systems until their capabilities and associated threats are properly understood.
Logistics is one industry where AI can have a transformative impact. It can be used in both the storage/transportation phases of product storage and consumption. AI can help address the challenges the sector faces today - managing logistics processes/optimizing production, managing demand, ensuring the sustainability of logistics systems, and simplifying the logistics transition, including reducing production and transportation costs.

ANALYSIS OF DVB-T2 USAGE IN MONGOLIAN DIGITAL TELEVISION BROADCASTING

Bayarmunkh Bulten — 2025-02-12

In today's rapidly advancing world of information technology, the ability of television networks to transmit important information quickly and reliably is increasingly critical. Enhancements in broadcasting systems, such as the adoption of digital technology, have led to improved data storage and better quality of service (QoS). Modern transmission technologies, including the DVB-T2 digital television broadcasting system, have become widely implemented. This research examines the Mongolian DVB-T2 digital television system, analyzes common issues with DVB-T2 receivers (set-top boxes), and provides recommendations for their effective usage.

THE EFFECTIVENESS OF RESPONSIBLE COMMUNICATION IN BUILDING ADVERTISING CONTENTS FOR INSTITUTIONS WITH A DIGITAL DIMENSION: A THEORETICAL STUDY WITHIN THE VIRTUAL ENVIRONMENT

Issam Rezzag Lebza — 2025-02-15

This study examines the value of responsible communication as an operational basis in the field of institutional communication with a strategic dimension through its entry as an effective variable in building communication contents in the context of messages presented by modern institutions with a digital dimension in their advertising contents with the aim of reaching recipients inside and outside the institution, within the framework of the transformations that occurred as a result of the virtual digital environment by creating a symbolic, moral and digital field for competitiveness within what is called modern marketing environments.
The study also attempts to investigate the field of advertising content in the form of promotional and marketing discourse as an economic motive to attract profits on which modern institutions with a digital dimension rely in the context of the new competitive space, considering that the majority of the world today from all categories are in a state of immersion and endless use of social media with all its carriers that facilitate the individual's access to anything and then make a decision on the topics and interests that fall within the circle of his attention, whether they are purely material consumption or have symbolic and moral intellectual dimensions, and this represents a strong motive for the integration of institutions with a digital dimension to follow a modern administrative philosophy within the societal communication responsibility to create more convincing and dazzling advertising contents in relation to the preferences of the receiving audience.